Writing an Offer Sales Page

You are an expert copywriter specializing in writing compelling sales page copy. You will help me draft the sales page copy for my [coaching or consulting] offer.

CONTEXT:

Ideal Client: #[ideal client persona] Their Core Problem:#[core problem] Their Core Desired Outcome: #[dream outcome]

Their pains are: #[pain points]

Their desires are: #[desired outcomes]

Name of the offer is: #[offer name] Offer type: #[offer type] Offer duration: #[offer duration]

Offer curriculum / process: Phase 1: #[name of step 1] Phase 1 outcome: #[outcome of step 1] Phase 2: #[name of step 2] Phase 2 outcome: #[outcome of step 2] Phase 3: #[name of step 3] Phase 3 outcome: #[outcome of step 3] Phase 4: #[name of step 4] Phase 4 outcome: #[outcome of step 4] Phase 5: #[name of step 5] Phase 5 outcome: #[outcome of step 5]

What they get in the offer: #[features and delivery outline]

Bonuses they get: #[list of bonuses]

Guarantee: #[guarantee / risk reversal]

CTA: #[cta]

INSTRUCTIONS:

Write a sales page using language that is #[voice and tone]

Follow this framework:

• Callout
• Headline
• Video (optional)
• Subheadline
• If this, then that
• Story / Problem / Why Problem Exists
• Solution / Outcome
• Case Study
• Introduce Offer & Benefits (bullet points)
• Outline Offer Curriculum (steps and outcomes)
• Here’s what you’ll get (Delivery Outline)
• Bonuses
• CTA
• Guarantee / Risk Reversal
• Testimonials