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Open-source Claude Code plugin with 9 SEO and Google Ads skills. Connects Google Search Console, PageSpeed Insights, and Google Ads API; ships meta tag and schema markup fixes to WordPress/Strapi/Contentful/Ghost. MIT, 107⭐.

FreeFree tier
Type
Open Source

About toprank

NotFair is an open-source, MIT-licensed marketing agent platform that runs entirely on your own machine. It uses Claude Code or Codex (your existing login) to turn plain-language business goals—like 'Grow organic clicks 30% in 90 days' or 'Cut CAC to $30'—into server-verified metrics with a measured baseline. The agent then runs a disciplined improvement loop: measure, score past moves against predictions, make one new move, log the prediction, and repeat on a configurable cadence—24/7. All data lives in a local SQLite file, and there are no new subscriptions, hosted runtimes, or extra API keys to manage. Integrations include Google Search Console, Google Ads, and Meta Ads.

Key Features

State any business ambition in plain language (e.g., 'Grow organic clicks 30% in 90 days')
Agent turns ambition into a server-verified metric with a measured baseline
Agrees on a target and deadline with you in chat before starting
Runs a disciplined improvement loop: measure, score past moves, make one new move, log prediction, repeat
Operates 24/7 without human babysitting; reports progress via a live chart
Runs entirely on your own machine using Claude Code or Codex (your existing subscription)
Local SQLite database for all data; no new subscriptions, hosted runtimes, or API keys to manage
Open source under MIT license; installable via npx notfair@latest
Integrates with Google Search Console, Google Ads, and Meta Ads

Pros & Cons

Pros
  • Fully autonomous 24/7 operation—no need to monitor or run tasks manually
  • Goal-driven rather than task-driven: you state the outcome, the agent figures out the actions
  • Runs locally on your machine, keeping sensitive marketing data private
  • No additional subscription cost—uses your existing Claude Code or Codex account
  • Open source (MIT): inspect, modify, and self-host the code
  • Simple install via npx notfair@latest
Cons
  • Requires an active Claude Code or Codex subscription to run
  • Only runs on your own machine (no cloud-hosted SaaS version)
  • Setup requires familiarity with command-line tools and API credentials for integrations
  • Limited to platforms that Claude Code/Codex can access (currently Google Search Console, Google Ads, Meta Ads)

Best For

Growing organic web clicks by a target percentage within a deadlineReducing customer acquisition cost (CAC) to a specific dollar amountMinimizing wasted ad spend across Google and Meta AdsMaintaining watchdogs for metrics like ad impressions to hold them steady over time

FAQ

How does NotFair work?
You state an ambition in plain language, and the agent verifies the metric in the relevant platform (e.g., Search Console), establishes a baseline, agrees on a target with you, then runs a loop: measure the current state, score its past actions against predictions, make one new move, log the prediction, and repeat on your chosen cadence.
Where does my data live?
All data is stored locally in a SQLite file on your machine. No data is sent to any cloud service beyond the API calls to the integrated platforms (e.g., Google Search Console, Google Ads).
Do I need to pay for a new subscription?
No. NotFair runs on top of your existing Claude Code or Codex login. There is no new subscription, hosted runtime, or extra API keys to manage.
How do I install NotFair?
Install via npx: run 'npx notfair@latest' in your terminal. The tool is open source under the MIT license, and all source code is available on GitHub.